This is a hands-on digital marketing course for beginners and career switchers, focused on real-world practice and modern AI-powered tools. You will learn how to promote businesses, products, and services online, build complete digital strategies, work with advertising platforms, analytics, content, SEO, and social media. From day one, you’ll work on a real project, gradually building a full marketing strategy by applying knowledge from every module.
🎯 Goal: help you confidently start or grow a career in digital marketing.
👶 Beginners (No Experience)
You should start this course if:
You want to enter digital marketing from scratch
You don’t know where to start and feel overwhelmed by information
You want a structured learning path instead of random tutorials
You are looking for a new profession with remote work opportunities
What You Will Learn During the Digital Marketing Course
This program is designed to help you master digital marketing step by step, from fundamentals to advanced tools, including AI-powered workflows. Each module builds on the previous one and is applied directly to your final project.
🧩 Module 1 —
🧩 Module 1 —
Introduction to Digital Marketing
You will understand how digital marketing differs from traditional marketing and how modern brands are built online. You will learn:
After the CourseAfter completing the Digital Marketing Course by NAYOFKA, you will have a full-stack digital marketing skill set and the confidence to work on real projects.
🚀 Core Digital Marketing Skills
You will be able to:
Build a complete digital marketing strategy for a business
Define target audience, create USP, and analyze competitors
Choose the right marketing channels for different business goals
Plan and launch marketing campaigns from scratch
Analyze performance and optimize results
🔍 SEO & Organic Growth
You will learn how to:
Conduct keyword research
Optimize websites for search engines
Create SEO-friendly content
Understand technical SEO basics
Use AI tools to automate SEO tasks
Work effectively with SEO freelancers
📣 Paid Advertising & Traffic Acquisition
You will gain hands-on skills in:
Google Ads (search & display campaigns)
Facebook & Instagram Ads
Audience targeting and segmentation
Budget planning and CPC calculation
Creative testing and scaling campaigns
Performance tracking and optimization
✍️ Content & Social Media Marketing
You will be able to:
Create content strategies for businesses
Build and manage social media pages
Develop content plans and posting schedules
Work with influencers and opinion leaders
Measure content effectiveness
📊 Analytics & Data-Driven Decisions
You will learn how to:
Set up Google Analytics and Google Tag Manager
Track events and conversions
Analyze user behavior
Interpret marketing data
Make informed decisions based on metrics
🤖 AI-Powered Marketing Skills
You will master AI tools for:
SEO metadata creation
Keyword research and clustering
Writing marketing and blog content
Creating technical tasks for copywriters
Data analysis and reporting
Automating repetitive marketing workflows
💬 Email Marketing & Chatbots
You will be able to:
Build email marketing campaigns
Segment audiences effectively
Create automated funnels
Design chatbot logic for lead generation and support
🌍 Professional & Career Skills
You will gain:
Understanding of how marketing teams work
Ability to communicate with clients and stakeholders
Experience working on real projects
A strong portfolio project
Confidence for interviews and freelance work
Build a Real Project While You Learn - Work on one project throughout the course and graduate with a complete digital marketing strategy.
The Digital Marketing Course by NAYOFKA is designed as a live, practice-oriented online program with continuous mentor support. You don’t just watch videos — you learn by doing, with real-time feedback and guidance.
📣 Live Online Classes
All lessons are held live with an instructor, allowing you to:
Ask questions during the session
Get immediate clarification
Participate in discussions
Learn from real examples and cases
📌 No pre-recorded-only lessons.
🎓 Modern LMS Platform
You get lifetime access to:
All lesson recordings
Learning materials and presentations
Practical assignments
Course updates
This allows you to:
Rewatch lessons anytime
Learn at your own pace
Review complex topics when needed
🧑🏫 Mentor Support
Throughout the course, you will have:
Continuous access to a personal mentor
Help with homework and projects
Guidance on tools and strategies
Feedback on your work
You are never left alone during the learning process.
📊 Knowledge Assessment System
Unlike many online courses, this program includes:
Progress tracking
Knowledge assessment
Practical task evaluation
Clear learning milestones
This helps you:
Stay motivated
Understand your progress
Build measurable results
🧩 Course Coordinator Support
A dedicated course coordinator will help you with:
Scheduling questions
Organizational issues
Communication during the course
Administrative support
🤝 Real Project Practice
You will work on real projects:
Individually or in teams
Applying skills from each module
Receiving feedback from mentors
By the end of the course, you will have practical experience, not just theory.
Use AI Tools Like a Modern Marketer - Automate SEO, content creation, research, and analytics with practical AI workflows.
That Helps You Launch Your Marketing CareerAt NAYOFKA, we care not only about teaching skills but also about helping students apply them in the real job market.
Our career support program is designed to prepare you for employment, freelance work, or career growth in digital marketing.
2
-Week Career Support Module A dedicated career-focused module designed to help you transition from learning to working.
📄 Resume & Portfolio Preparation
You will receive guidance on:
Creating a strong marketing resume
Structuring your portfolio
Presenting your final project professionally
Highlighting real skills and results
✉️ Cover Letter Writing
You will learn how to:
Write effective cover letters
Adapt your message for different roles
Communicate your value clearly to employers
💼 LinkedIn Profile Optimization
We help you:
Build a professional LinkedIn profile
Position yourself as a digital marketing specialist
Increase visibility to recruiters and clients
🎤 Interview Preparation
You will be prepared for:
Marketing interviews
Common HR questions
Technical interview tasks
Case-based questions
Includes mock interviews with feedback.
🔍 Job Search & Opportunities
You will receive support with:
Job search strategies
Vacancy selection
Internship opportunities
Freelance and remote job options
📝 Feedback & Improvement
After interviews, you will get:
Detailed feedback
Analysis of mistakes
Recommendations for improvement
Guidance on next steps
Learn Skills That Employers Actually Need - Our program is built around real market demands, not outdated theory.
The Digital Marketing Course by NAYOFKA is built for those who want real, applicable skills, not just theory. We focus on practice, structure, and results — exactly what the market demands today.
🎯 Practice-First Approach
From the very first module, you work on a real project:
Apply every topic in practice
Build a complete digital marketing strategy step by step
Gain hands-on experience, not just certificates
🧠 Structured Learning System
No chaotic information or random tutorials. You get:
A clear learning roadmap
Logical progression from basics to advanced topics
Connected modules that form a full marketing system
🤖 AI-Powered Marketing Focus
We integrate AI tools into the learning process:
Automate routine marketing tasks
Speed up research and analysis
Improve content creation
Optimize SEO and advertising workflows
You learn how to work faster and smarter, not harder.
📣 Live Learning & Real Feedback
All classes are live:
Ask questions in real time
Get immediate feedback
Learn from real cases and scenarios
Stay engaged and motivated
🧩 Full-Stack Skillset
Unlike narrow courses, this program covers:
SEO
Paid advertising (PPC)
Social media marketing
Content marketing
Analytics
Email marketing
AI for marketing
You graduate as a full-stack digital marketer, ready for real-world challenges.
💼 Career-Oriented Training
Everything you learn is aligned with:
Job market requirements
Freelance opportunities
Business needs
Plus, you receive career support to help you transition from learning to working.
🌍 Remote-Ready & International Focus
The course prepares you for:
Remote work
International clients
English marketing terminology
Global digital marketing standards
Study Online. Learn at Your Own Pace - Live classes, lifetime access to recordings, flexible schedule, and full support.
A premium-level option for those who want maximum involvement, personalized support, and strong positioning for employment or freelancing. Includes everything in Pro, plus: